If you follow us on social media, you certainly are aware of the Kickstarter campaign we recently ran. As part of the getting that together, we had to address a section titled “Risks and Challenges.” Basically, we were required to hit on just what the title said: What risks did our project involve (the kind of lose money risks, not like grave danger risks)? What challenges did we foresee?
The idea was to give people who might give you money (in our case, we ended up with an amazing 255 backers) some reassurance that you had put some thought into what problems might arise and how you would be able to solve/overcome them.
I thought it would be good to share that section here on our site as well.
Risks and Challenges
We’ve already committed $50,000 worth of our own money and another $50,000 worth of time into developing Spirit Lake: The Game. We believe in our product, and we’re going to do whatever it takes to get it completed and on the market.
We have the personnel, infrastructure and technology we need to make this game a success. Our game is not a concept: We have a tangible product. Now it’s just matter of making it better.
If a technical problem comes up, we’ve got a handful of brillant developers and programmers that will work to come up with the solution.
If there’s questions about accuracy, we have consultants — on the reservation and with advanced degrees in history — who will ensure the game is cultural and historical correct.
If it’s a matter of aesthetics, we have multiple animators working on our game to turn what began as a vision and handful of photographs into a virtual world.
We’ve recently brought on a marketing officer to share in the business side responsibilities.
We have made sure that no aspect of the game is solely reliant on a single person.
We’ve also looked toward the future to identify and either overcome or avoid setbacks before we’re faced with them.
We’ve already gotten over the biggest hump when it comes to this game — we’ve built a beta version that we’re testing in schools.
The biggest challenge we face when it comes from transitioning our game from a prototype to a commercial product is funding. Hence, our Kickstarter campaign. Right now, we’re splitting our time between game development and less exciting projects we have to take on to pay the bills.
The more funding we get, the more time we can spend on this game. The more time we spend on the game, the faster we can get the game in the hands of kids. The more kids we get playing the game, the more students whose math scores will improve.